Insights on

The Millionaire Next Door

The Surprising Secrets of America’s Wealthy

Thomas J. Stanley and William D. Danko

PREVIEW

The Millionaire Next Door is a book about US millionaires, including a discussion on how they got to be millionaires. The key finding that surprised the authors is that the majority of millionaires do not stand out. They live in modest homes in average neighborhoods, run blue-collar businesses, and do not spend money on flashy cars, watches, or jewelry. In fact, most of their neighbors have no idea they are millionaires...

Book Cover for "The Millionaire Next Door"

PREVIEW

The Millionaire Next Door is a book about US millionaires, including a discussion on how they got to be millionaires. The key finding that surprised the authors is that the majority of millionaires do not stand out. They live in modest homes in average neighborhoods, run blue-collar businesses, and do not spend money on flashy cars, watches, or jewelry. In fact, most of their neighbors have no idea they are millionaires...