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Originals

How Non-Conformists Move the World

Adam Grant

PREVIEW

Originals provides an insightful window into the most innovative and creative minds that society has ever known. By investigating the reasons why some entrepreneurs were able to effectively transmit an idea or develop a product with mainstream acceptance while others were not, Adam Grant illuminates the ways in which even the most risk-averse can try to become what he calls “originals” in their own right...

Book Cover for "Originals"

PREVIEW

Originals provides an insightful window into the most innovative and creative minds that society has ever known. By investigating the reasons why some entrepreneurs were able to effectively transmit an idea or develop a product with mainstream acceptance while others were not, Adam Grant illuminates the ways in which even the most risk-averse can try to become what he calls “originals” in their own right...