Dollars and Sense: How We Misthink Money and How to Spend Smarter (2017) by Dan Ariely and Jeff Kreisler introduces readers to the psychology of purchase decisions.
Consumers have difficulty calculating the value of the things they want to buy, particularly because comparisons between different types of costs can be challenging to comprehend...
Dollars and Sense: How We Misthink Money and How to Spend Smarter (2017) by Dan Ariely and Jeff Kreisler introduces readers to the psychology of purchase decisions.
Consumers have difficulty calculating the value of the things they want to buy, particularly because comparisons between different types of costs can be challenging to comprehend...
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