Insights on

Tim Cook

The Genius Who Took Apple to the Next Level

Leander Kahney

PREVIEW

In Tim Cook: The Genius Who Took Apple to the Next Level (2019), technology journalist Leander Kahney explains how a mild-mannered man from a small town in Alabama became the CEO of one of America’s most influential and successful companies. Cook, who once served as Apple’s chief operating officer, was considered a strange choice to replace Steve Jobs when he was announced as the company’s new leader in 2011...

Book Cover for "Tim Cook"

PREVIEW

In Tim Cook: The Genius Who Took Apple to the Next Level (2019), technology journalist Leander Kahney explains how a mild-mannered man from a small town in Alabama became the CEO of one of America’s most influential and successful companies. Cook, who once served as Apple’s chief operating officer, was considered a strange choice to replace Steve Jobs when he was announced as the company’s new leader in 2011...