Insights on

The Ride of a Lifetime

Bob Iger

PREVIEW

Bob Iger’s father had a big influence on him. He was a politically engaged man who majored in marketing. His liberal views often cost him his job...

Book Cover for "The Ride of a Lifetime"

PREVIEW

Bob Iger’s father had a big influence on him. He was a politically engaged man who majored in marketing. His liberal views often cost him his job...