Insights on
The Startup Way
How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth
Eric Ries

PREVIEW

The Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth (2017) by Eric Ries is a follow-up to his bestseller The Lean Startup (2011).

Many larger companies cannot compete with smaller startups because they often lose the motivation to innovate...

Book Cover for "The Startup Way"

PREVIEW

The Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth (2017) by Eric Ries is a follow-up to his bestseller The Lean Startup (2011).

Many larger companies cannot compete with smaller startups because they often lose the motivation to innovate...