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Measure What Matters
How Google, Bono, and the Gates Foundation Rock the World with OKRs
John Doerr

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Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs (2018) by venture capitalist John Doerr details a simple but highly effective goal-setting technique called Objectives and Key Results, or OKRs. The OKR method is a management philosophy that pairs concrete objectives with actionable steps...

Book Cover for "Measure What Matters"